As per new lawsuit Match.com is trying to frame bogus profiles to lure clients in romantic scams so that it can boost its membership. On Wednesday, Federal Trade Commission stated that Match Group who is the owner of Match.com and Tinder is relying on fraud accounts which fraudsters created so that they can lure new users and they can make payment for service, from 2013 to the mid of 2018.
Users can log onto Match.com free of cost but they require subscription if they want to message other users. This resulted into romance scams due to which near about 30% of its users were affected. Match didn’t warn its users for romance scams, instead the site tried to get new subscribers to sign up for its services.
The advertisements of the website lure subscribers by offering them coupons for their services. Due to such ads, between 2016 and 2018, the company had made near about 500,000 subscribers. As per the lawsuit Match was aware about such messages since it was flagging accounts from where such messages were forwarded to the users. The site prevented such messages to reach to its members but on the contrary it lured non-members with them.
During a meet Andrew Smith stated that Match.com had conned large number of people to pay for its subscription with the help of messages which were send by scammers. Contrary to this, Match stated that it had fought against scammers.
The spokesperson of Match also stated that the company had neutralized around 85% of accounts which were improper within a matter of hours and 96% of such accounts were seized within 24 hours. Match had also guaranteed free subscription renewal for 6 months to people who weren’t able to find someone special but the Company wasn’t able to disclose requirements for the offer.